Aliya Nazir, one half the successful fashion duo behind designer brand ‘Nickie Nina’, passed away on Sunday, media outlets reported.

Publisher and Editor of Diva Magazine Rahael Rao broke the news on social media, calling the death ‘devastating’ and remembering the Pakistani fashion giant as an ‘extraordinary friend’.

“I woke up this morning to the heartbreaking news of the passing of my dear old friend, #NickieNazir, from @nickieninaofficial. Nickie was not only warm and gracious but also an extraordinary friend to have. The memories we shared together are invaluable, and the void left by their absence will be deeply felt. Nickie, your presence will be dearly missed, and the impact you made on our lives will never be forgotten. Rest in peace, dear friend.”


Soon, models and actors in the entertainment industry came forward to offer condolences and remember the late fashion designer. Actress Sajal Aly, Areeba Habib and Sami Khan were among them.

Model Mushk Kaleem was among the celebrities who sent their condolences, calling this “incredibly sad”.

Actress and singer Hadiqa Kiani sent her condolences to the late designer’s family.

VJ and actress Anoushay Ashraf remembered the late designer as a humorous and smiling person:

“Rest in peace beautiful Nickie. Today, I choose to celebrate your short but wholesome life. You lived so much more than so many.
Forever in our hearts. Smiling, humorous and beautiful. To Allah we belong and to Him we shall return. Wrapped in His eternal love and endless bounty, you’re home.”

Ushna Shah remembered the “Nickie Nina’ designer as a warm and kind person:

“This is so heartbreaking. She was such a warm and kind person. So beautiful, so graceful, so witty and so full of life. Inalilahewainaelerajiun- what terrible terrible news.”

Actress and former model Frieha Altaf mourned her late friend by sharing some past pictures with Nazir on vacation, and also sent love to her family.