Understanding the cultural and religious sensitivities of majorly Muslim societies, brands have initiated end-of-the-year sales under the title of Blessed Friday Sales.

The phenomenon started in America as traders started the practice of reducing prices so that consumers spend right before the Christmas season. It was called Black Friday but over time it has evolved and now in Muslim-majority countries, it is referred to as Blessed Friday or White Friday sale.

Here are the best deals out there:


Borjan’s Bright Friday Sale

Borjan is offering flat 30-50 percent off on all its products, including shoes and accessories for men, women, and kids.

The sale is live from November 16 and will go on over the weekend. The shipping fee is a mere 100 rupees, which too is exempted from shopping over Rs. 3000.

Beechtree Blessed Friday, November Sale

Beechtree is offering 50 percent off on its unstitched, pret, luxury pret, and outerwear products.
The sale is live from November 16 and will go on till November 19.

Chen One Blessed Friday Sale

Chen One is offering a flat 25 percent discount on its home, textile, and apparel. This is the offer one looks for around the wedding season because the high-end brand is offering discounts on furniture as the wedding season is in full swing. Along with that, there are home accessories, jewellery, and pret variety available for women, men, and children.

Minnie Minors Funtastic Friday Sale

Exclusively for kids, Minnie Minors is offering up to 40 percent off on a range of items.
Their stylish winter products are something to look out for if you want to upgrade your kid’s wardrobe. Free shipping is available on shopping of more than Rs. 1500.

Chinyere Fancy Friday Sale

Chinyere is offering limited-time offers for everyone from casuals to formals and even couture.
The sale is offering up to 50 percent off with free shipping and the sale will end over the weekend.


NDURE’s TGIF Blessed Friday sale is one to look out for.

The brand is offering up to 50 percent off with shipping charges being Rs. 99 only.

Insignia Blessed Friday Sale

Insignia’s Blessed Friday Sale is available on a variety of products from shoes to handbags and fragrances.

There are flat discounts of 21 percent, 31 percent, and 51 percent on the entire stock with free shipping for shopping above Rs. 3000.

Engine Blessed Friday Sale

Engine Clothing Blessed Friday sale is for western wear lovers.
They are offering 40 percent off on all their stock including chic clothes for men, women, and kids.

Delivery charges are not to be paid on orders above Rs. 2500.