Pakistan’s multi-award winning production house Soc Films’ latest documentary, A Life Too Short, debuted at the 11th edition of DOC NYC, America’s largest documentary festival.

A Life Too Short chronicles the life of social media superstar, the late Qandeel Baloch, who pushed boundaries in conservative Pakistan like no other. She was killed at the age of 26 by her brother who smothered her to death for her open exclamations of women’s equality and sexuality through her sensational social media presence.

“Making this documentary has been a labour of love for more than three years and now that it’s ready to go out into the world, I am both nervous and excited. Undoubtedly, Qandeel had big dreams and the courage to create her own identity but I am left terrified every time I realize that not all women amongst us are afforded their basic right to choose to live however they want. Yet I live for the day when there won’t be a price to pay should a woman choose to follow her heart.” said director Safyah Zafar Usmani while talking about the documentary.

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Qandeel’s belongings

“Making biographical films is always tricky, but it’s harder when your subject is as complex and widely misunderstood as Qandeel Baloch. There’s so much more to her story than how it came to an end, but it’s really important for the world to remember the price Qandeel had to pay just because she chose to dream big and remain true to herself, and hopefully, this film will help do that,” said co-director Saad Zubairi.

A Life Too Short was one of the 12 titles showcased this year at DOC NYC The Short List: Shorts. Last year the selection included seven of the ten films that went on to be named to the Oscars Shortlist for Documentary Shorts and three of DOC NYC’s picks went on to be Oscar nominees. This year’s DOC NYC’s winning short will qualify for consideration in the Documentary Short Subject category of the Annual Academy Awards in 2021, without the standard theatrical run, provided the film otherwise complies with the Academy rules.

Directed by Safyah, co-directed by Saad and produced by Sharmeen Obaid-Chinoy, the documentary also features executive producers Sheila Nevins and Guy Oseary, cinematographer Nadir Siddiqui and editor Mishaal Adhaami.

Qandeel’s short but chaotic life has provided inspiration for several works including drama serial Baaghi starring Saba Qamar, Osman Khalid Butt and Ali Kazmi. Journalist Sanam Maher also wrote a book on the life of the late social media sensation titled The Sensational Life and Death of Qandeel Baloch. The book also recently featured in the New York Times ‘Top 100 books of 2020’ list.

Recently, Sharmeen’s set of short films HOME 1947 won the Best Film [Short Documentary] Award at the South Asian Film Festival of Montréal.