Mani hits back at those labelling his charity efforts as ‘cheap publicity stunt’

In the past week, there has been a lot of debate over whether celebrities should be open about their charity efforts or not. While a lot of people were of the opinion that celebrities should keep it private, celebrities have opened up and said that the only reason they are sharing their efforts is because they want to inspire and motivate people to do the same.

Salman ‘Mani’ Sheikh and his wife Hira Mani are among those celebrities who have been collecting and distributing ration bags among the needy. They have kept their fans updated throughout for which they received immense backlash on social media. Later, Mani hit back at the criticism saying “As pop culture celebrities when we share posts of our material wealth – our show ratings, our wardrobe, our holidays – it is labelled as ‘trending’. However, when we try to use our fame to do some good, it is unfairly being labelled as ‘cheap publicity stunt’.”

Mani shared the process of how they started collecting donation bags and said that the only reason they shared it on Instagram was to create awareness and raise funds for their drive.

“We put up pictures on Instagram so whoever knew anyone deserving could contact us and refer that needy family. However, after a week we started running out of funds and appealed to others to join in. We also encouraged fans to start similar donations in their areas because our reach was limited,” he continued adding that they received a lot of donations and a lot of brands started contacting them.

Mani further said, “We didn’t put up pictures with the people who we were donating to, we didn’t show queues of deserving white-collar workers at our place. We don’t even go down to meet the people who come to our doorstep, so we don’t embarrass them and they don’t feel that we are doing it for publicity. And yet…we are disliked for it.”

“We [will] continue with our mission. Here’s the quote that keeps us going and will keep all those who are helping the ones in need, to keep at it no matter what,” he concluded.

In the accompanying video, Mani took viewers on a tour of the setup where the ration bags are being made. Mani said that each ration box can roughly last a week or two. He said that each box includes aata, milk, risk, pulses, soap and oil among other things.

Earlier, Hira had also addressed the same concerns.

“Main show off nahi ker rahi mere kia aukat bus ye picture laga kay app logaon ko bata rahi hun kay app sub bhe mere saath mill kay iska hissa bunien ya phir apni capacity main app khud se jo bhe ker saktay hain kerien please. Abhi madad kerien (I’m not showing off, I’m a nobody. The only reason I’m posting this picture is to encourage people to come together and help in whatever way they can),” the actor had written.

Meanwhile, some celebrities had appealed to their followers to keep the identity of those receiving the donations private.