Meta introduces Stars for Pakistani content creators to monetize content

All Pakistani content creators who meet the requirements can now use Facebook Stars, Meta’s monetization tool, to connect with their viewers and grow their businesses.

According to Express Tribune, Pakistani online content creators will be able to sign up, monitor their profits by content type, manage their goals, and access other Stars settings thanks to Stars, a digital tool that fans can buy and send to support creators.

This feature is accessible in a variety of media, including Facebook Live, on-demand videos, photographs, and text updates.

“Helping creators to build community and turn their passions into professions is a key part of our continued investment in Pakistan,“ said Jordi Fornies, Meta’s Director of Emerging Markets for the Asia Pacific region. “Today, we are thrilled to announce that Facebook Stars is open to all eligible creators in Pakistan, so more people can start earning while they grow their creativity, audience, and careers.”

Reels introduced short-form, amusing video experiences and tools to creators and fans earlier this year when Meta debuted it in Pakistan. The fastest-growing content format on Meta platforms right now is reels. Every day, Reels are played on Facebook and Instagram in excess of 140 billion times.

“We are encouraged to see Meta’s contribution to supporting local businesses in Pakistan and opening up different ways for Pakistani content creators to generate meaningful, reliable revenue on their platforms. We hope the Stars program will create new opportunities to monetize and play a role in strengthening the country’s digital economy,” said Bilawal Bhutto Zardari, the Foreign Minister of Pakistan, during his visit to the Meta regional office in Singapore today.

The following eligibility requirements must be met in order for any Pakistani creative with at least 1,000 online followers over the previous 60 days to start getting Stars from their fans.

“So wonderful to see Stars has launched in Pakistan, giving more creators like me on Facebook and Reels the opportunity to build community and earn money through doing what we love,” said Danish Ali, Pakistani content creator.

“I’m excited for creators in Pakistan to start using Stars to generate an income and build deeper connections with their audiences as they grow on Facebook,” he added.