With crucial NA-249 by-poll in Karachi on April 29 just around the corner, candidate of the Pakistan Muslim League-Nawaz (PML-N), who is the owner of Ismail Industries — parent company of Candyland and Bisconni — has a surprise for constituents.

Ismail, Pakistan Tehreek-e-Insaf’s (PTI) Amjad Afridi and Pak Sarzameen Party (PSP) chief Mustafa Kamal among others are the candidates for the lower house seat that fell vacant after Pakistan Tehreek-e-Insaf (PTI) leader Faisal Vawda resigned from the same.

Amid intense electioneering, Ismail, who believes that former prime minister (PM) Nawaz Sharif is the most popular leader in the constituency, has introduced his favourite product in limited-time packaging for locals and colleagues.

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The pictures of a white wrapper bearing Ismail, his constituency and party’s name went viral on social media on Monday.

But what candy is it?

Amid mixed reactions by netizens, sources told this scribe that the candy inside the wrapper was none other than Ismail’s personal favourite.

Speaking to The Current last week, the PML-N leader had mentioned the very popular and old Fanty as his favourite product produced by his company.

He had gone on to explain how the product had beaten the lifecycle of any other and retained its position as a widely-loved candy through decades.

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