PTI’s “Baingan Campaign” is ruling Twitter like no other
Pakistan Tehreek-e-Insaf (PTI) has always remained ahead of others when it comes to the use of social media in Pakistan’s political landscape. As for elections 2024, the party has not been given one symbol, in fact, candidates have different symbols now. Making the best of bad circumstances, the party has come up with entertaining campaigns that are enthralling Twitter (now X).
Baingan (desi name for eggplant) is ruling the internet, surpassing all levels of creativity with this campaign. The symbol has been allotted to Alamgir Khan in Karachi and Amir Mughal from Islamabad. The constituency of the former is NA 236 and that of the latter is NA 46.
Election Commission allocated symbol. “ BAINGAN”
— 🌼 فائزہ خلیل 🌼 (@Mobile_Junkee) January 16, 2024
Le PTI :#ImranKhanPTI #Election2024 pic.twitter.com/QEYvZODsF4
The chant they have invented is “Ab zulm ka badla baingan se, ab sitam ka badla baingan se.”
اب ظلم کا بدلہ بینگن سے
— Dr.Farrukh Javed (@farrukhjaved444) January 18, 2024
اب ستم کا بدلہ بینگن سے
بینگن 🍆 💣#NA46 #NA236 pic.twitter.com/Osx4ZJPlL1
The candidates have designed posters of an eggplant in varying ways. Alamgir Khan shared a video of an Indian animated film of a farmer and his wife getting rich by cultivating eggplant in their farm. That has people in fits.
Yeh koi Sadhaaran Bengun nahi hai
— Alamgir Khan (@AKFixit) January 17, 2024
Yeh Jadhoohi Bengun hai
عمران خان زندہ باد!#na236 #gulshan #johar #CBF #انتخابی_نشان_عمران_خان #ظلم_کا_بدلہ_ووٹ_سے #اب_صرف_عمران_خان #بھاگنا_نہیں_مقابلہ_کرو pic.twitter.com/HNrw2mW3uq
Alamgir also posted a funny video from a Bollywood film where he showed how the opposition (previously PDM) was seen beaten up by PTI.
یہ نشان چھیننے والی چال بھی انکو مہنگی پڑہیگی
— Alamgir Khan (@AKFixit) January 18, 2024
Baingan is Dangerous#ظلم_کا_بدلہ_ووٹ_سے #NA236 #Gulshan #Johar #CBF pic.twitter.com/BCOY2H0W9U
Amir Mughal also posted about how baingan will be seen everywhere as he posted a picture of a baingan being placed among flowers.
اسلام آباد گاڑیوں میں اب بینگن
— Aamir Masood Mughal عامر مسعودمغل (@aamirmughalpti) January 15, 2024
اب ظلم کا بدلہ بینگن سے
اب ستم کا بدلہ بینگن سے
NA_46 اسلام آباد عامرمسعودمغل
Na_236 کراچی عالمگیرخان@AKFixit #اب_ظلم_کا_بدلہ_بینگن_سے#اب_ستم_کا_بدلہ_بینگن_سے pic.twitter.com/SzVm4fNTne
An internet user even used a clip of the army chief along with ex-Prime Minister Shehbaz Sharif to promote Baingan.
NA-236
— Hijacked pakistan (@MindfulCritique) January 17, 2024
CANDIDATE:Alamgir Khan
SYMBOL:🍆 pic.twitter.com/o5oIMtqAtg
Another user showed his appreciation for baingan by making it a part of his salad with PTI engraved in it.
ہر چیز سائڈ پر،
— Arslan Baloch (@balochi5252) January 18, 2024
بینگن چھا گیا ہے ہر طرف۔
محترم بینگن شریف۔ pic.twitter.com/K7ZK8Qkcf6
Netizens used a clip of the Pakistani drama where a mother was telling her daughter about the benefits of baingan from making the skin glow to bone strength.
NA 46 and a few others. InShaAllah Baingan Party on Feb 08-2024. pic.twitter.com/TtywWBKKsq
— Amna Chaudhry (@AmnaCha73339796) January 18, 2024
Arsalan Khan, a twitter user, incorporated all the symbols including vegetables in a video of a man relating his recipe of making eggplants.
Aise bana ne ka #Baingan ko Baingan Raja. #PTINA236 #انتخابی_نشان_عمران_خان pic.twitter.com/L7jf7CDGEc
— Arsalan Khan (@TheArsalanKhan2) January 17, 2024
A user even shared the picture of a baingan and rhymed his chant as, Baingan stands tall, a symbol for all.
Baingan stands tall, a symbol for all, in every dish it's a win, let your vote begin! 🍆#NA236 #Elections2024 @AKFixit pic.twitter.com/nTRsBCiRE2
— Sundus 🇵🇸 (@SundusMehmood) January 16, 2024
Twitter is enjoying the new trend of #voteforbaingan as a user commented: “I bet they’re regretting giving him the baingan symbol. This is hilarious.”
I bet they're regretting giving him the baingan symbol. 😭
— Cappuccino. (@drac0_d0rmiens) January 15, 2024
This is hilarious. 😭😭 https://t.co/b6YXggcWYX
A user even tagged Alamgir Khan and said he better has a feast of dishes having baingan at his constituency.
How can you not enjoy these 😂@AKFixit you need to have Baingan Dawat at NA236 https://t.co/kw3I9rlLTs
— Awab Alvi (@DrAwab) January 15, 2024
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