Following an ease in lockdown, cases of coronavirus have reached an all-time high in Pakistan. Despite the government urging the public to follow the standard operating procedures (SOPs), which include wearing a mask and glove, the public continues to ignore their appeals.
In order to educate and create awareness among the masses, the Government of Punjab has decided to engage Tiktokers. In this regard, Governor Punjab Chaudhry Muhammad Sarwar and his wife held a meeting with top Pakistani TikTok stars and discussed how they can help create awareness about the virus. Those invited to the meeting included Kanwal Aftab, Zulqurnain Sikandar, Sehar Hayat, Warda Javaid, Daniya Sohail and Haider Ali.
Read more – Feroze Khan says TikTok is ‘cancer’
Focal Person on Digital Media to CM Punjab, Mashwani Azhar said that Tiktok is just like any other social media platform with approximately 800 million users.
When the news of the meeting broke on social media, it had the internet divided. While some people heavily criticised the decision, others thought it was a good idea given the reach of the social media platform.
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