A Pakistani singer and social activist, Shehzad Roy has been appointed by the government as an honorary brand ambassador for population and family planning.

The Ministry of National Health Services, Regulations, and Coordination issued the notification in which it stated that the decision was taken in the meeting of the federal task force of population presided by the President of Pakistan, Dr Arif Alvi.


The singer has voiced his opinion on different occasions against societal issues such as corporal punishment against children and child abuse.

He is running a successful non-governmental foundation, Zindagi Trust to promote education among underprivileged children. Under his philanthropist work, he upgraded government schools and introduced state of art playgrounds to promote sports and modern education with the scientific approach.

According to the website, he reformed two Karachi schools SMB Fatima Jinnah Government Girls School and Khatoon-e-Pakistan Government Girls School where children belonging to various ethnic and religious backgrounds are studying together.

He was also awarded Sitar-e-Imtiaz by the Government of Pakistan in recognition for his philanthropist work in 2005.

He recently released the soulful Music Video, ‘Maula Vey’ featuring Syra Yousuf in which he conveyed the message to get vaccinated to protect your loved ones against coronavirus.